Employees want to find a job, and they want to find a good job. Enterprises hope to recruit people, and recruit talented people. However, different people and companies have different standards for "good". Therefore, an excellent recruitment APP should serve as a platform for connecting enterprises and job seekers, balancing the needs of employees who want to find good jobs and companies who want to recruit talented people.
In a word, an app that enables employees to find suitable jobs and enterprises to recruit suitable talents is a good recruitment app, and on this country email list basis, can enable employees or enterprises to get better experience and feedback in the recruitment process, then it is a good recruitment app. more competitive than other competitors.
Therefore, taking BOSS direct recruitment as an example, in order to increase the user scale and improve the user experience when applying for a job, it provides suggestions for the next iteration direction and function points by analyzing the market, business, products, and functions of the app.
2. Macro background PEST analysis
1. P: Policy Context
The CPC Central Committee and the State Council put job security at the top of the "six guarantees" task, requiring all localities and departments to do everything possible to ensure employment, implement the employment priority policy, and simultaneously reduce the burden, stabilize jobs, and expand employment.
The General Office of the Ministry of Human Resources and Social Security and the General Office of the Ministry of Finance "Notice on Issuing the List of Employment Subsidy Policies and the First Batch of Local Online Application Platforms"
The Ministry of Human Resources and Social Security, the National Development and Reform Commission, and the Ministry of Finance jointly issued the "Guiding Opinions on Promoting All-round Employment Services for You"
National Development and Reform Commission and other thirteen departments "Opinions on Supporting the Healthy Development of New Business Formats and New Models to Activation of the Consumer Market to Expand Employment"
"Notice of the General Office of the Ministry of Education on Strictly Verifying the Employment Data of College Graduates in 2020"
Small conclusion: The national policy must be to ensure as many and orderly employment as possible, so the recruitment market will not be cold in the short term from a policy perspective.